Persol

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PERSOL GLASSES: ITALIAN HERITAGE IN THE SPOTLIGHT

Founded in Turin in 1917, Persol is an iconic Italian brand whose name literally means "for the sun." From its beginnings, the brand established itself with a vision combining technicality, comfort, and timeless elegance. Persol eyewear stands out for its artisanal craftsmanship, the use of premium materials, and meticulous attention to detail. Originally designed to protect eyes in demanding conditions, they quickly became a benchmark of Italian style, appreciated for their perfect balance between innovation and sophistication.

ELEGANCE, COMFORT AND ARTISANAL CRAFTSMANSHIP

Persol eyeglasses embody the excellence of Italian design through elegant and functional frames. Handcrafted, they combine high-end acetates and polished finishes to ensure comfort and durability. The brand's patented Meflecto flexible hinges ensure a natural fit and optimal support. The shapes, whether pantos, square, or slightly oversized, are designed to enhance the gaze while maintaining a sober and refined look. This approach makes Persol eyewear a benchmark in discreet luxury.

PERSOL 649 Glasses: THE ICONIC MODEL

Among the most iconic models, Persol 649 glasses hold a special place. Originally designed for Turin tram drivers, these slightly oversized panto frames became legendary, thanks in particular to Steve McQueen. Available in optical and sunglass versions, Persol 649 glasses are distinguished by their exceptional comfort, refined acetates, and timeless design. A true symbol of Persol's craftsmanship, this model spans generations without ever losing its elegance or modernity.

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